WEBSITE

LINK : http://leahchapman.wix.com/theobscure

TASK 1: FORMS AND CONVENTIONS

THE CD DIGI PACK

We used our main character of the music video which was the girl, for the music video. This goes against the conventions of the normal album covers as it would usually have the artist or band on it for e.g. one direction album cover, this is a similar English band targeted at a female dominated audience. In this cover you see the band how the usually are in music videos, all cheerful and happy.
and the title, on top and away from their faces. However in my final cd digi pack we had the title right in the middle across the cover. We were able to get away the unconventional styles due to the music genre, which is quite indie//alternative so therefore we were able to pull it off.

We chose the girl specifically the girl from the video running up that hill as that was the most popular song on the album and people would be more able to recognize the cd digi pack as the song is popular which means they've most likely watched the video, which means they can recognize the girl.

The dark moody vibe the colors of the album cover are there to represent and reflect the bands type of music music and genre.
ON THE BACk
Theres a barcode and small print, which is commonly found in album covers as they are needed for them to be purchased.
We have pt parental advisory due to the explicit content of the songs and the use of bad language.
The track listing is also conventional as most album covers have 10-20 songs on there.

FINAL DIGI PACK

Running Up That Hill - Director's Commentary

TASK 4: How have you used new media technologies in the construction, research, planning and evaluation stages?

Pre-production
In our pre production new media technologies played a significant use in helping us prepare for our music video.

Research and planning was initially our start in preproduction to give us enough knowledge and foundation to start on our music video. we started this research using the most popular search engine, (a web search engine is software code that is designed to search for information on the World Wide Web) Google as a means for most of our research as google would allow us to access important information specific to our research task. This was used for e.g. when i was researching the ideas for our music video( http://hurtwoodmedia11sienenelsonjaja.blogspot.co.uk/2012/09/research-for-3-initial-ideas.html )we searched pictures using google. I personally used this to research on similr bands to placebo such as radio head and with wikipedia i could get relevant information on this band and apply it to some of my tasks. http://hurtwoodmedia11sienenelsonjaja.blogspot.co.uk/2012/10/radio-head-similar-band-to-placebo.html . I used software such as youtube to further my research on similar bands to our and placebo such and similar ideas of surrealism such as 'i fink you freaky'.

My primary means of digital technology i used through out the stages of pre production was the use of blogger. Blogger acted as a diary to which i would record my progress and all the relevant information  to my campaign. With blogger i could show helpful evidence of my  I. Blogger is a blog-publishing service that allows private or multi-user blogs with time-stampedresearch that helped me to reach my final product which was the music video produced by my group and  entries. Blogger also permitted my veiwers to access othe media technologies such as twitter. for example when promoting placebo (the band for our song. similar to our band) i linked placebos twitter page to my blog so when veiwers read information on placebo they could also further their knowledge by going on their twitter pages and updating on their recent activities, which was also important for my group and I.

We also used digital cameras in the making of our story board animatic and ofcourse in making our end product which was our music video running up that hill. in filming the Anamatic i used my iphone to film each shot and used final cut pro in the editing process to piece everything together in and in filming the real music video we could used professional digital cameras and in editing we used final cut pro to piece everything together and extra effect and used a recording software to record parts of our editing process so we could put evidence in our blog to show how we edited and the problems we encountered. http://hurtwoodmedia11sienenelsonjaja.blogspot.co.uk/2012/10/my-storyboard-animatic.html


Research and planning
 My Animatic for my music video.

Post Production
In our post production process we created a digipack cover and poster with the help of the software photoshop. Phtoshop allows you to edit pictures use effects, crop, resize etc. it helped me come out with a brilliant final end product.
I used slide rocket and power point to present my work onto blogger which was involved in the post process process. i also used wiks to edit my website for our campaign this improved my creativity ability as i had never made a website before, so i learned new things from this. Wix.com is a freemium online platform that allows users to create HTML5 websites, mobile sites and customized Facebook pages, through the use of "Drag & Drop" tools.
I used prezi in presenting very important task in the post production stage.
Prezi is a cloud-based (SaaS) presentation software and storytelling tool for exploring and sharing ideas on a virtual canvas. Prezi is distinguished by its Zooming User Interface (ZUI), which enables users to zoom in and out of their presentation media. Prezi allows users to display and navigate through information within a 2.5D space on the Z-axis.

TASK 2 :HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCTS AND ANCILLARY TEXT

Presentation by

TASK 3: AUDIENCE FEEDBACK