This Banner/Poster appeals to an age group that ranges between 18-30 as the men standing in suits located in an CBD (Central business District) area already shows that it doesnt have much comedy in it. There all men would lead to the poster attracting a male dominated audience along side an audience that likes business-like film. The poster also attracts an audience that is intrested in action thrillers (mostly still male dominated) as the building explosions clearly show that this is an action like film. The dull colours would not attract much of a female or young audience anyway.
This poster banner would attract a young audience between the ages of 15 - 25 because its obviously a scary movie, horror thriller and scary movies automatically appeal to younger audience. It might appeal to people at the country side as the building is built similar to country side houses.
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